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If you are looking for an entrepreneur type of job and are creative with a flair for design you may want to consider starting your own business designing for small businesses. Branding is a very important part of marketing for any type of business yet many do not take advantage of this form of advertising. Discover how to make money with logo designs for companies in need of their own branding tool.

The use of a picture can go a long way in branding a company. The simple image of an apple with a bite out of it is a good example of how Apple created a powerful icon that is recognized by most people. Nike’s Swoosh is another example of how a simple image can make a powerful connection to a name brand.

The most important tool you will need to get started is a graphic program to work with. There are several websites that offer free tools for designing logos but your options are usually fairly limited. For professional software do a comparison of what is available on the market by doing a search for a review of this type of software. Select the option that best fits your budget and your needs.

Your very first design should be one for yourself that represents your talent and services. Print it on business cards with your contact information and be ready to hand them out to everyone you meet. Word of mouth advertising is the best way to get new customers and you never know where your business card may end up.

Set up a simple website for your new business and list it with Google Places. You will need a physical address to list with Google but if you work out of your home you can use that address. Just be sure when you set up with Google Places that you indicate you do not wish for the address to be public.

Your target market is any company that is operating without the benefit of having a personal logo for their branding tool. Now that you have your business cards and website up and running you can begin to look for clients. You can start with looking at local businesses as well as online websites.

A simple and effective way to find businesses in need of your services is to use Google Places as a tool. If you have a particular area that you are interested in focusing on do a local search on Google. As an example Florist companies may interest you because you are really good with floral designs. Your search will bring up a list of local florists with links to their websites.

Companies that make the effort to list on Google Places are showing that they are aware of the value of marketing and may be more receptive to the idea of needing a design for their business for branding purposes. This method makes it easy to check sites for companies who have no logo. Jot down all pertinent information for future contact.

If you are doing a local search you may want to approach the company in person and drop off a business card. For leads you find that are not nearby you can send an email to the business owner introducing yourself and your design services. Keep your message simple and to the point. You basically want to let them know you do not see a personal company logo on their site and that you would be interested in meeting with them to discuss what you could do for them.

When you have a new client spend time understanding what their business is all about who their target market is. Spending time understanding this may help with your design process. Create several designs for your client to review. With any luck they will find one that is perfect for them. Be prepared to make adjustments to your designs if required.

Decide in advance how you want to charge for your services. You can base you fees on an hourly rate or per job. Consider offering a discount to any customer who uses your design on their website if they provide an acknowledgment that their logo was designed by you with a link to your website. You may also want to consider working with a printing company and offering full packages of new business cards and stationary printed with their newly designed logo.

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